As you probably heard a thousands time, link building is the weight behind your pages and the main driving force in rankings. Black hat SEO’s have abused this area of SEO and given people a false sense of security in building links.
White Hat Link Building; Building links takes a solid content strategy and patience. Chucking money at link building is where you can become unstuck. Creative and well written content earns links. I can work with you to create a value proposition to bloggers and influencers to build popularity through
Link Building Strategy
Identify key pages to build backlinks to and using tools likes Ahrefs to discover the types and quality of your current backlinks. Maybe, some of your links need to be removed or we need to put a strategy into place outweigh negative links.
Recommendations come from a strategy and types of backlinks are hugely important. If your a location based company you may need directory listings to add weight to being a local business.
- Backlink Audit
- Anchor Text Strategy
- Competitor Research
Manual Outreach
I can work with you to create a list of relevant sites and blogs that we can reach out to. This involves checkin domain metrics, such as domain authority and trust scores to make sure the list we create is of value,
- Email Templates
- List of high DA sites
- Value Proposition
Online PR
What’s different about your business? Have you won an award recently or created a cool bit of software. I will work with you to identify opportunities to reach out to journalists and pitch your business success stories.
Using tools like haro and response source we can be the first in line to give our comments and feedback to related resources in your industry. Choosing a thought leader in your company can give journalists alot to talk about.
- Pitching to Journalists
- Online PR Strategies
- Relationship Building
